Getting visitors to your website, particularly when it's new is a real challenge so it's worth investing a little time to improve your website exposure by adding it to the most popular online UK business directories. There are two primary benefits to doing this: Your prospective customers might be using these directories It will help to … [Read more...] about Our List of Free Online Directories To Submit Your Website
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Website Design For a Barber Shop: Case Study
We have just completed a new website design project for Sweeney Todds Barber Shop in Farnham Surrey. Established in 1993, Sweeney Todds is a traditional Barber Shop offering both contemporary and traditional hair cuts. They also offer a fantastic wet shave service for those chaps looking to indulge in a bit of pampering. You can see their new … [Read more...] about Website Design For a Barber Shop: Case Study
Why Using Hyphens in a Domain Name is a Bad Idea
With the ever-decreasing stock of available domain names, especially those coveted .com domains, you might be tempted to use hyphens as an alternative. So for example, You might want the domain name SmithsWidgets.com But as it's already been registered. you might go for Smiths-Widgets.com Seems like reasonable compromise? Well, there are a … [Read more...] about Why Using Hyphens in a Domain Name is a Bad Idea
The Simplest Explanation of What SEO Actually is
When we mention SEO (search engine optimisation) to prospective Clients, we usually receive one of two responses: "I have absolutely no idea what SEO is" "I’ve heard of SEO but I’m not sure how it works." If prospective Clients aren’t able to fully understand what SEO actually is then there is no surprise that they can't appreciate the value of … [Read more...] about The Simplest Explanation of What SEO Actually is
How to Find Free Images For Use on Your Website or Blog
There are plenty of places online where you can buy images for your website or blog. The problem is that with many images starting at £1.00, if you're adding a lot of new content this can become quite expensive over time. Because properly licenced 'stock' images are expensive, a lot of people simply search Google when they find something an image … [Read more...] about How to Find Free Images For Use on Your Website or Blog
How Customer Reviews Can Improve Your Website Traffic
Back in the dark days before the Internet, a business could provide shoddy products or services and get away with it. Nowadays, many consumers will search for online reviews about a product or service before they commit to purchase. This provides an excellent opportunity for you to provide content that is ranked by the search engines and of value … [Read more...] about How Customer Reviews Can Improve Your Website Traffic
Using News Aggregation To Add Rich Content to Your Website
New aggregation is a rather grand name for the simple process of collating news from various online sources that is relative to your industry and adding it to your website. First and foremost, we must stress that this method is not simply a case of you copying content from other websites and adding it your website. That not only will be a breach … [Read more...] about Using News Aggregation To Add Rich Content to Your Website
Using Case Studies on Your Website to Attract More Customers
A case study is a great way to demonstrate real-life examples of how your business helps your customers. Most businesses are so focussed on telling anyone who will listen just how great they are, they forget that the consumers are only interested in what the business will do for THEM. A case study is basically a 400-500 word article which provides … [Read more...] about Using Case Studies on Your Website to Attract More Customers
Effective Strategies For Adding Video to Your Website
Let’s cut to the chase here – if you put a video at the top of a page on your website, 94% of your visitors will watch the video rather than read the words on the page. Video is an extremely powerful medium and arguably the single best type of content you can add to your website for grabbing the attention of your visitors. People have written … [Read more...] about Effective Strategies For Adding Video to Your Website
The Right Way to Use Images on Your Website
If you look through websites that sell mobile phones, you’ll notice that the vast majority of them use the same stock images for the various phones they sell. These stock images are generally supplied by the manufacturer and whilst they do look very professional, there is absolutely no way to differentiate the products on offer from one mobile … [Read more...] about The Right Way to Use Images on Your Website
Using Effective Infographics to Display Data & Processes on Your Website
An Infographic (IG) is an image that graphically represents a process or data in a way that people can easily digest the information it displays. For example, a Boiler servicing Company could write a five-page report explaining in great detail how they replace a new boiler. Whilst that’s certainly useful content, most website visitors are unlikely … [Read more...] about Using Effective Infographics to Display Data & Processes on Your Website
How to use Vouchers & Discount Codes as Website Content
Vouchers and discount codes are hugely popular with consumers and dozens of dedicated voucher websites have been developed to service this demand including the likes of Groupon and Wowcher. This high demand for vouchers does offer a great opportunity for businesses to generate their own vouchers and discount codes to add their website. A few … [Read more...] about How to use Vouchers & Discount Codes as Website Content